Carp Army is operated by Carp Army Ltd, a company incorporated in England and Wales (company number 08225014), whose registered office is at 85 Great Portland Street, First Floor, London, England, W1W 7LT ("Carp Army", "we", "us", "our").
These Terms & Conditions ("Terms") govern your access to and use of the Carp Army mobile application, website at carp.army, business dashboard at business.carp.army, and all related services, APIs, and features (collectively, the "Platform").
By creating an account, downloading the app, or otherwise using the Platform, you confirm that you have read, understood and agree to be bound by these Terms and our Privacy Policy. If you do not agree, you must not use the Platform.
These Terms constitute a legally binding agreement between you and Carp Army Ltd. Please read them carefully.
You must be at least 18 years old to create an account. Carp Army is not intended for, and may not be used by, anyone under 18.
We take this position because the Platform includes payment features, a marketplace, direct messaging, live video and optional location sharing. Operating those responsibly for under-18s requires protections we have chosen not to attempt rather than to provide inadequately.
If we become aware that an account belongs to someone under 18, we will close it and delete the associated personal data.
You agree to provide accurate, current and complete information during registration and to keep your account details up to date. You are solely responsible for all activity that occurs under your account.
You must keep your login credentials confidential. You must notify us immediately at [email protected] if you suspect any unauthorised access to your account. We are not liable for any loss arising from your failure to secure your credentials.
Personal accounts are for individual use only. You may not create accounts on behalf of third parties without their consent, or operate multiple accounts to circumvent any restriction or suspension.
The Carp Army app provides carp fishing discovery and community features including, but not limited to:
We reserve the right to modify, suspend or withdraw any feature at any time without notice. We will endeavour to provide advance notice of material changes where reasonably practicable.
Certain features require access to your device's location. You control location permissions through your device settings. Location data is used to provide venue finding, catch pinning and related features as described in our Privacy Policy.
Fishery listings, reviews, peg information and stocking data on the Platform are contributed by users and venue operators. We do not verify the accuracy of fishery data and do not accept liability for decisions made in reliance on it. Always check access permissions, fishing rights and local byelaws before fishing any venue.
"User Content" means anything you submit, post, upload or otherwise make available through the Platform — including catch photos, videos, reviews, rig descriptions, messages and product listings.
By submitting User Content you grant Carp Army Ltd a worldwide, non-exclusive, royalty-free, sublicensable and transferable licence to use, copy, store, display, reproduce, adapt, publish, translate and distribute that content in connection with operating and promoting the Platform. This licence continues even if you delete the content or close your account, to the extent it has been shared with others or is technically necessary to remove.
You represent and warrant that: (a) you own or have all necessary rights to the content you post; (b) the content does not infringe any third party's intellectual property, privacy or other rights; and (c) the content complies with these Terms and all applicable laws.
You must not post content that:
We reserve the right to remove any User Content that we determine, at our sole discretion, violates these Terms or is otherwise objectionable, without prior notice and without liability to you.
The Platform hosts two separate ways to buy and sell, and it matters which one you are using:
In every case, and without exception, the contract of sale is formed directly between the buyer and the seller. Carp Army Ltd is not a party to it.
Carp Army Ltd does not: own, take title to, hold, store, inspect, test, handle, pack, ship or deliver any item listed on the Platform; verify the accuracy of any description, photograph, measurement, condition rating, provenance or claim made by a seller; or guarantee that any item is genuine, safe, fit for purpose, legally owned, or as described.
Where Carp Army Ltd collects payment for a Marketplace or Shop Live sale, it does so solely as the seller's limited payment collection agent. Receipt of payment by us discharges the buyer's payment obligation to the seller, but does not make us the seller, the supplier, or a party to the sale.
Where a seller is a business, the sale is a trader-to-consumer sale and the buyer has statutory rights against that seller. Where a seller is a private individual — which includes all Classifieds — the sale is a private sale, and consumer protection legislation such as the Consumer Rights Act 2015 does not apply to it. A private seller need not accept a return simply because the buyer has changed their mind.
Listings indicate whether the seller is a business or a private individual. Buyers are responsible for satisfying themselves who they are dealing with before purchasing.
All returns, refunds, cancellations, replacements, repairs, warranty claims and post-sale obligations are the sole responsibility of the seller. Carp Army Ltd has no obligation to refund, replace, repair, compensate for or accept the return of any item sold on the Platform, and does not do so.
The Platform provides tools through which a seller may issue a refund. Those tools are a convenience offered to sellers. Their availability does not make Carp Army Ltd responsible for whether a refund is given, how much is given, or when.
Where a seller fails to honour a refund a buyer is entitled to, the buyer's claim lies against that seller.
Disputes about goods, descriptions, delivery, condition, damage, non-arrival, returns or refunds are between the buyer and the seller. Carp Army Ltd is not an arbitrator, adjudicator, ombudsman or insurer, and does not undertake to resolve, investigate or determine any dispute.
The Platform provides a reporting and messaging facility so the parties can communicate. We may, entirely at our own discretion and without any obligation to do so, withhold or reverse a payout, cancel a transaction, or take action against an account where we consider it appropriate. Doing so once creates no obligation, expectation or precedent to do so again.
Where a payment is reversed by a card issuer or payment provider, the amount reversed, together with any fee charged to us, is the responsibility of the seller and may be deducted from that seller's balance or future payouts, or invoiced to them.
A winning bid in a live auction forms a binding contract of sale between the bidder and the seller. Bids may not be retracted once placed. Where a winning bidder fails to complete, the seller may relist the item and we may restrict that bidder's access to bidding.
Any statutory cancellation rights a buyer may have arising from a distance sale are exercisable against the seller, not against Carp Army Ltd.
Classifieds collection sales involve meeting in person and payment in cash between the parties. Carp Army Ltd records that a collection was arranged and completed, but has no visibility of, and no involvement in, the exchange itself. Sellers must not ask buyers to pay outside the Platform for an item the buyer has chosen to have posted.
You arrange to meet, travel to, admit to your property, or transact with another user entirely at your own risk. Carp Army Ltd accepts no liability for any loss, theft, fraud, injury, damage or harm arising from any meeting, collection, delivery or payment arranged between users, however that arrangement came about.
A member may list a used item as a timed auction. A bid is a binding commitment to buy at that price should it win, and bids may not be retracted. The Platform may place bids on a bidder's behalf up to a maximum the bidder sets. A seller may set a reserve and choose whether it is shown; an auction that closes below its reserve creates no sale. The winning bidder must pay through the Platform, or arrange collection with the seller, within 48 hours of the auction closing.
Collection-only auctions. Where an item is offered for collection only, by placing a bid the bidder confirms that they have noted where the item is, that it will not be posted, and that if they win they will travel to the seller, pay in person and collect the item within 7 days of the auction closing.
Strikes and restrictions. A seller may report a winning bidder who does not pay, does not arrange collection, or does not attend an arranged collection. A collection not completed within 10 days of the auction closing is treated as a missed collection. Each such event is recorded against the bidder's account as a strike. One live strike removes access to collection-only auctions for 30 days; two strikes remove access to all bidding for 30 days; repeated strikes may result in permanent removal of bidding and selling privileges. A bidder may appeal a strike through the App and a member of staff will review it. A seller who cancels an auction after bids have been placed, or who fails to hand over an item to a winning bidder, is recorded in the same way and may lose the ability to sell.
No liability for collections, payments or delivery. Carp Army Ltd is in no way liable for any failed, missed or refused collection, nor for any travel, time, cost or loss arising from one, whichever party was at fault. Carp Army Ltd is in no way liable for any payment between members that is not made, is made late, is made outside the Platform, or is made in person. Carp Army Ltd is in no way liable for the failed delivery, late delivery, loss in transit or damage in transit of any used item sold between members, including where the buyer paid through the Platform; a posted item remains the seller's responsibility until the buyer has it, and any claim lies against the seller or the carrier. Strikes, restrictions and appeals are recorded as a courtesy to members and do not create any duty on Carp Army Ltd to recover money, goods or losses for any party.
If you list an item you must: (a) describe it accurately, including all faults, repairs and wear; (b) own it and have the right to sell it; (c) not list prohibited, counterfeit, unsafe, recalled or stolen goods; (d) honour a sale once agreed; (e) despatch within the time stated; (f) hold any licence, registration or insurance your sales require; (g) meet your own tax and, where applicable, VAT obligations; and (h) where you are a business, comply in full with the Consumer Rights Act 2015, the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013, and all other legislation applying to your sales.
You are solely responsible for your listings and your sales. You agree to indemnify Carp Army Ltd in respect of them, as set out in section 16.
Check listings, ask questions and satisfy yourself before you buy. Second-hand tackle is sold as seen and used items carry wear. Where an item is unsuitable, misdescribed or faulty, your remedy is against the seller.
You must not list: counterfeit goods; stolen property; live animals or bait subject to legal restriction; endangered species or any part thereof; items prohibited or restricted under UK law; bladed articles or weapons other than lawfully saleable fishing tools; unsafe or non-compliant electrical goods; recalled products; medicines or controlled substances; or anything infringing a third party's rights.
We may remove any listing at any time, without notice and without liability.
What we share with you. When a buyer places an order with you, we give you the personal data needed to complete it: the buyer's name, delivery address and phone number, and their email address where you need to contact them about the order. If you have connected your own shop, shipping or accounting software to Carp Army, we send the same details there for the same purpose.
Your role. For the buyer details we share, you are a separate data controller under UK data protection law (the UK GDPR and the Data Protection Act 2018), responsible for how you, your staff and your software handle them.
What you may do with them. You may use buyer details only to (a) fulfil, deliver and support the order, including returns, refunds and warranty claims, and (b) meet your own legal obligations, such as keeping tax records. You must not use them for marketing, add them to a mailing list, sell them or pass them to anyone else, unless the buyer has given you their own separate consent or you need a carrier or other service provider to fulfil the order.
Keeping them safe. You must keep buyer details secure, limit access to the people who need them, and delete them once you no longer need them for the purposes above.
If something goes wrong. If buyer details you received through Carp Army are lost, stolen or accessed without permission, tell us at privacy@carp.army without undue delay and within 48 hours of finding out, and meet your own legal duties, which may include telling the Information Commissioner's Office and the buyers affected.
Requests from buyers. If a buyer asks you to see, correct or delete their data, handle it as the law requires. If the request concerns data Carp Army holds, forward it to us.
The Carp Army Business Dashboard (business.carp.army) provides tools for fishing brands and retailers to list products, manage orders, sync stock to external platforms, and access business analytics.
The Platform may enable you to push product listings to third-party marketplaces including eBay, Amazon, Etsy and TikTok Shop. You are solely responsible for ensuring your listings comply with each third-party platform's terms of service, category policies, and applicable laws in the jurisdictions where you sell. Carp Army Ltd is not responsible for the actions of third-party platforms, including removal of listings, account suspension, or failure to sync.
While we provide automated stock synchronisation between platforms, we do not guarantee real-time accuracy. You must maintain your own stock records and promptly resolve any discrepancies. We accept no liability for overselling, underselling or other losses arising from sync delays or errors.
Business sellers must: (a) be registered as a business in their jurisdiction; (b) comply with all applicable consumer protection laws including the Consumer Rights Act 2015 and Consumer Contracts Regulations 2013; (c) display all legally required business information; (d) hold appropriate insurance where required; and (e) comply with HMRC obligations on income from sales.
You are solely responsible for the accuracy of product descriptions, pricing, images and stock levels. You must not list counterfeit, unsafe or prohibited products. We may remove listings at our discretion without notice.
Payments on the Platform are processed by third-party payment providers. By making a purchase you agree to the terms of the relevant payment provider. Carp Army Ltd does not store full payment card details.
Carp Army may charge transaction fees, listing fees, or subscription fees as detailed on the Platform at the time of the relevant transaction. All fees are displayed inclusive of VAT where applicable.
Where you sell goods through the Carp Army marketplace, two amounts are deducted from each sale:
Together these amount to 6.5% of the sale plus £0.20 per transaction. Because the £0.20 is fixed, the effective percentage is higher on small orders and falls towards 6.5% as the order value rises — for example approximately 7.5% on a £20 sale, 6.9% on a £50 sale and 6.5% on a £1,000 sale. The exact amounts deducted from every sale are shown in your Business Dashboard.
Because the actual cost of processing a payment depends on the card and method the buyer uses, the amount deducted is calculated using the standard rate above and may differ from the amount our provider charges us for that individual transaction. Where the actual cost is higher — for example on international or commercial cards — Carp Army bears the difference.
Both amounts are deducted at the point of sale. The remaining balance is transferred directly to your own account with our payment provider. The exact amounts deducted from every sale are shown in your Business Dashboard.
Sales you make through connected external channels such as eBay, Shopify or WooCommerce are charged 0% commission and no payment processing fee, because Carp Army does not process those payments. You may manage stock, orders and fulfilment for those channels through the Platform at no charge. Fees charged by those channels themselves are a matter between you and them.
We may change commission rates or the basis on which processing costs are calculated by giving you 30 days' notice. Continuing to sell on the Platform after a change takes effect constitutes acceptance of it.
Refund rights for digital services and physical goods are governed by applicable UK consumer law. For goods sold directly by Carp Army Ltd, you have the right to a refund within 14 days of receipt under the Consumer Contracts Regulations 2013. For goods sold by third-party sellers, refund policies are set by the seller, subject to their legal obligations.
This section applies only to goods sold directly by Carp Army Ltd. Goods bought from another member or from a third-party seller are covered by that seller's own policy, as set out above.
You have 14 days from receipt to tell us you are returning an item, and a further 14 days to send it back. You may open an item and examine it as you would in a shop; doing so does not affect your right to return it. Items returned in a worse condition than that allows may be refunded at a reduced amount.
Return postage is paid by you, unless the item is faulty, damaged in transit, or not as described, in which case we pay it. Returns are made by post; we do not include a return label in the parcel and we have no shop counter or drop-off point. Contact [email protected] before sending anything back and we will give you the return address.
We charge no restocking fee. Your refund is issued to the original payment method within 7 days of us receiving the item back, or of you giving us proof that you have sent it, whichever is sooner. The law allows us 14 days; we aim to be quicker than that. The refund includes the standard delivery charge you originally paid.
We do not offer exchanges. If you want a different item, return the one you have for a refund and place a new order.
Nothing in this section removes your statutory rights under the Consumer Rights Act 2015 or the Consumer Contracts Regulations 2013.
If you raise a chargeback without first contacting us or the relevant seller, we reserve the right to suspend your account pending investigation.
For most orders your share is transferred to your payment provider account at the time the buyer's payment succeeds.
For orders at or above the threshold shown in your Business Dashboard (currently £250), your share is held by Carp Army until you mark the order as dispatched and provide a valid tracking number, at which point it is transferred to you. This protects buyers and the Platform against orders that are paid for but never sent. The amount you receive is unaffected — only the timing.
Carp Army is the merchant of record for marketplace transactions. Where a buyer successfully disputes a payment for goods you sold — including claims that goods were not received, or not as described — the full amount of that payment is recovered from Carp Army by our payment provider, together with a dispute fee.
You are responsible for chargebacks and successful disputes arising from your own sales. Where a dispute is decided in the buyer's favour, we will recover the amount previously paid to you by reversing the corresponding transfer from your payment provider account. If your balance is insufficient, the shortfall remains due and may be recovered from your future sales on the Platform or by other lawful means.
We will notify you of a dispute and give you a reasonable opportunity to provide evidence — such as proof of dispatch, tracking and delivery — before it is decided. Providing accurate dispatch and tracking information promptly is the most effective way to defend a dispute, and failure to do so may result in a dispute being lost that could otherwise have been won.
This clause does not apply to sales made through connected external channels, where Carp Army does not process the payment.
Your share of each sale is transferred to your own account with our payment provider at the time the buyer's payment succeeds. Carp Army does not hold your funds. When those funds become available to withdraw to your bank, and the schedule on which they are paid out, is determined by our payment provider under its own terms and is outside Carp Army's control — newly opened accounts are typically subject to a holding period.
Payout schedules and minimum thresholds are as displayed in the Business Dashboard. We reserve the right to withhold payouts pending investigation of fraud, chargebacks or policy violations.
Carp Army may offer Pro membership or other subscription tiers providing enhanced features. Subscriptions are billed in advance on a recurring basis (monthly or annual as selected). You may cancel at any time; access continues until the end of the billing period.
We reserve the right to change subscription pricing with 30 days' notice. If you do not accept a price change, you may cancel before the new price takes effect.
Pro membership benefits, including any affiliate or reseller features, are available only to active subscribers in good standing.
Where you buy Pro membership inside the Carp Army iPhone or Android app, the purchase is made through Apple or Google and the following applies.
Coins are a one-off purchase, not a subscription. They do not renew, they have no cash value, and they are not transferable or exchangeable for money.
Carp Army may offer an affiliate programme through which members can earn commission by referring sales to participating businesses on the Platform.
Affiliate commission rates, eligibility criteria and payment terms are as set out in the Affiliate Programme terms, which form part of these Terms. We reserve the right to modify or terminate the affiliate programme at any time.
Commission is only payable on genuine, verified transactions. We reserve the right to withhold commission where we reasonably suspect fraud, self-referral or abuse of the programme. Affiliate earnings are subject to applicable tax obligations, which are your sole responsibility.
The Platform may display paid advertisements and sponsored content from fishing brands and businesses. Sponsored content will be clearly labelled as such.
Advertisers are responsible for ensuring their content complies with the UK Advertising Codes (ASA/CAP), the Consumer Protection from Unfair Trading Regulations 2008, and all other applicable regulations.
Carp Army Ltd does not endorse the products or services of advertisers and accepts no liability for advertising content.
The Platform offers integrations with third-party services including shipping providers, accounting software, email marketing platforms, and analytics tools. These integrations are provided as a convenience and do not constitute an endorsement of any third-party service.
Your use of third-party services is governed by their own terms and privacy policies. Carp Army Ltd is not responsible for the performance, accuracy, availability or security of third-party services, or for any data shared with them in accordance with your instructions.
We may add or remove integrations at any time. Removal of an integration does not entitle you to any refund or compensation.
When you connect your own shop or services, such as Shopify, WooCommerce, eBay or accounting software, Carp Army reads and writes data in them only to provide the features you have switched on: your products, stock levels and orders, and the tracking details of orders you dispatch.
For any personal data about your customers that this involves, we act as your data processor. We: (a) process it only to provide those features, on your instructions as set by these Terms and your settings; (b) make sure our staff are bound by confidentiality; (c) keep it secure, including encryption in transit, encrypted stored access credentials and encrypted backups; (d) use only the service providers listed in our Privacy Policy to host it, on terms at least as protective as these; (e) help you respond to requests from your customers and meet your own security duties; (f) tell you without undue delay if we become aware of a breach affecting it; (g) stop and delete it when you disconnect, except where the law requires us to keep it; and (h) give you the information you reasonably need to show these terms are being met.
We do not keep copies of your shop's customer records. We use order and tracking details only to complete Carp Army orders.
All intellectual property in the Platform — including the Carp Army name, logo, trade marks, design, source code, database structure, and all original content created by Carp Army Ltd — is owned by or licensed to Carp Army Ltd. Nothing in these Terms grants you any right to use our trade marks or branding without our prior written consent.
Subject to your compliance with these Terms, we grant you a limited, non-exclusive, non-transferable, revocable licence to access and use the Platform for its intended purposes. You may not copy, modify, distribute, sell or lease any part of the Platform.
If you believe any content on the Platform infringes your copyright, please contact us at [email protected] with details. We will investigate and take appropriate action.
You must not:
We may suspend or terminate your account at any time, with or without notice, if we reasonably believe you have violated these Terms or applicable law, or if your continued use poses a risk to the Platform or other users.
Upon termination: (a) your licence to use the Platform ceases immediately; (b) we may delete your User Content in accordance with our data retention policies; and (c) any outstanding obligations, including unpaid fees, remain due.
You may close your account at any time by contacting us or using the account settings. Closure does not entitle you to a pro-rata refund of any subscription unless required by law.
Sections that by their nature should survive termination (including IP, disclaimers, limitation of liability, and governing law) shall do so.
Nothing in these Terms limits or excludes our liability for death or personal injury caused by our negligence, fraud or fraudulent misrepresentation, or any other liability that cannot be excluded under English law.
The Platform is provided on an "as is" and "as available" basis without warranties of any kind, express or implied. We do not warrant that the Platform will be uninterrupted, error-free, secure or free from viruses.
We make no representations regarding the accuracy, completeness or legality of any User Content, fishery data, product listing, weather data or any other information provided by users or third parties.
Carp fishing and outdoor activities carry inherent risks. We do not accept liability for any accident, injury, loss or damage suffered while fishing, accessing a venue, or engaging in any activity connected with use of the Platform.
Without limiting the above, and to the fullest extent permitted by law, Carp Army Ltd is not liable for any loss, damage, cost or claim arising out of or in connection with:
These exclusions apply equally to Marketplace sales, Shop Live sales and auctions, and Classifieds advertisements.
To the fullest extent permitted by applicable law, Carp Army Ltd's total aggregate liability to you in connection with the Platform (whether in contract, tort, negligence, or otherwise) shall not exceed the greater of: (a) the total fees paid by you to Carp Army Ltd in the 12 months preceding the claim; or (b) £100.
In no event shall Carp Army Ltd be liable for any: loss of profits; loss of revenue; loss of data; loss of business or contracts; indirect, incidental, special, consequential or punitive damages — even if we have been advised of the possibility of such loss.
If you are a consumer, these limitations do not affect your statutory rights under the Consumer Rights Act 2015 or other applicable consumer protection legislation.
You agree to indemnify and hold harmless Carp Army Ltd and its directors, employees, agents, and successors from and against any claims, losses, damages, costs (including reasonable legal fees) arising from: (a) your use of the Platform; (b) your User Content; (c) your breach of these Terms; or (d) your violation of any applicable law or the rights of any third party.
These Terms and any dispute or claim arising out of or in connection with them (including non-contractual disputes) shall be governed by and construed in accordance with the law of England and Wales.
You and Carp Army Ltd agree to submit to the exclusive jurisdiction of the courts of England and Wales, provided that if you are a consumer residing in Scotland or Northern Ireland, you may also bring proceedings in the courts of your country of residence.
Before commencing any legal proceedings, we encourage you to contact us first at [email protected] so we can attempt to resolve any dispute informally.
We may update these Terms from time to time. We will notify you of material changes by email or via an in-app notification at least 14 days before they take effect. Your continued use of the Platform after that date constitutes acceptance of the revised Terms.
If you do not accept the revised Terms, you must stop using the Platform and may close your account.
If you have any questions about these Terms, please contact us:
Carp Army Ltd
Company No. 08225014
85 Great Portland Street, First Floor
London, England, W1W 7LT
Email: [email protected]